This residents association visualised a website as a means of doing away with printing and distributing newsletters, minutes of meetings, financial statements, etc. while at the same time keeping a permanent and readily-accessible store of all of the association’s documents.
Custom design. My central design idea for the site was to have it look rather like a newsletter. The result is what appears to be a sheet of paper in the middle of the screen, on which all of the content is presented. The newlsetter concept influenced my choice of typeface, opting for a solid, traditional serif; and the fairly monochrome colour palette, based on shades and tints from the purple of the logo.
Responsive layout. The web page layout is fully responsive; it automatically adjusts and adapts to any device screen size, be it a desktop computer, a laptop, a tablet, or a mobile phone.
Content and architecture. The association already had four core, established types of material that it circulated to its membership, so that suggested a very obvious structure and key sections for the site. We supplemented those with others to deal with the organisation’s history and its constitution.
Logo and related work. The association didn’t have any recognisable “identity” — documents had been produced in a variety of styles and formats. Developing the website lent some focus: I designed a logo for the site, and took that forward to produce “branded” letterhead and email formats.
“Lovely, clear, easy-to-use design; highly legible text (good for those of us whose eyesight isn’t what it used to be); works great on mobile phones too. Adding and updating pages is a doddle. A really worthwhile resource, thanks to fine work by Keith.”
Visit the website
Well, actually… no. Sorry, but you’ll have to make do with the screenshots above to get a flavour of how the site looks. Access to the site is restricted to members of the association, who log in with individual usernames and passwords.